Event Press Release

Target Family Day At SFMOMA

Release date: May 19, 2008

The San Francisco Museum of Modern Art (SFMOMA) is proud to present Target Family Day on Sunday, June 1, from 11 a.m. to 4 p.m. This daylong celebration is an opportunity for families to have fun while creating, viewing, and learning about art. Everyone is admitted free to SFMOMA on Target Family Day. Families may partake in any or all of the day's activities, including performances, film screenings, gallery treasure hunts, and hands-on art projects.

The Target Family Day on June 1, titled A Sense of Place, will look at the work of Italian photographer Gabriele Basilico and artists in the SFMOMA collection, such as Yves Tanguy and Henri Matisse. Through hands-on activities, families will discover how these artists interpret the world around us and develop a sense of place through their artwork. From 11 a.m. to 4 p.m., families will have an opportunity to make art together guided by artist teachers in the Koret Visitor Education Center. Activities will include the community installation of a three-dimensional garden mural, directed by artists Jennifer Ewing and Leo Germano. In addition, two screenings of the documentary film Winged Migration will be presented at 11:30 a.m. and 1:30 p.m. in the Phyllis Wattis Theater. The film follows migrating flocks of birds around the world as they glide over familiar landmarks. Readings of the 1962 classic This is San Francisco, by Miroslav Sasek, will take place in the Learning Lounge at 11 a.m., 12:30 p.m., and 1 p.m. There will be a musical performance by Supercussion in The Schwab Room at 2 p.m.

Family Days at SFMOMA began in 1995. According to Neal Benezra, director of SFMOMA, "Target has enabled families to begin a tradition of museum-going by providing not only our June 1 Target Family Day but also by sponsoring future Target Family Days on October 19 and February 1."

Laysha Ward, Target's vice president of community relations, adds, "Target believes that art brings communities together by creating experiences that cross cultures, inspiring ideas for the future, and enriching life today. We are proud to join with SFMOMA for Target Family Day as a way to make the arts accessible to youth and families in the Bay Area."

Minneapolis-based Target gives more than $3 million each week to its local communities' arts, education, and health organizations. Target employees donate more than 350,000 hours of time to more than 7,500 community-based projects. Family programs are held the first and third Sunday of every month at SFMOMA.

Media Contacts

  • Tory Sutton, 415.357.4179,
  • Thea Stein, 415.357.4170,
  • Libby Garrison, 415.357.4177,


San Francisco Museum of Modern Art
151 Third Street
San Francisco, CA 94103

Founded in 1935 as the first West Coast museum devoted to modern and contemporary art, SFMOMA is currently undergoing a major expansion project that will significantly enhance gallery, education, and public spaces, enabling the museum to better showcase more of its expanded permanent collection. While the museum is temporarily closed for construction,  through 2016, SFMOMA is “on the go” with an extensive array of off-site programming across the Bay Area, including collaborative and traveling museum exhibitions, major outdoor projects and commissioned installations, and new education initiatives.

Visit sfmoma.org or call 415.357.4000 for more information.