News Press Release


SFMOMA Announces Admission Price Change Effective July 1, 2001

Release date: June 1, 2001

Effective July 1, admission prices to the San Francisco Museum of Modern Art (SFMOMA) will increase by one dollar. All Museum admission policies remain in effect, including free admission to all on the first Tuesday of every month; free admission for children 12 and under; free admission for SFMOMA members and a guest; and half-price admission every Thursday after 6 p.m.

Philosophically, the Museum wishes to avoid the practice of charging temporary premiums for large exhibitions the way so many museums across the country do. SFMOMA believes the price should reflect the consistently high quality of programming at the Museum as well as increasing operating costs. SFMOMA has not raised its prices since 1999 despite significant cost increases due to a fuller program schedule and large-scale exhibitions that have been remarkably popular, such as the exhibitions Magritte, Keith Haring, Alexander Calder and Richard Diebenkorn.

Museum Admission (effective July 1, 2001)

$10     Adults
$7      Senior citizens
$6      Students with valid ID
Free    SFMOMA members and children 12 and under (accompanied by an adult)

Half-price    Thursdays 6 p.m. to 9 p.m.
Free day      First Tuesday of each month is free to all

Media Contacts

  • Libby Garrison, 415/357-4177,
  • Sandra Farish Sloan , 415/357-4174,

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San Francisco Museum of Modern Art
151 Third Street
San Francisco, CA 94103

Founded in 1935 as the first West Coast museum devoted to modern and contemporary art, SFMOMA is currently undergoing a major expansion project to open in 2016 that will significantly enhance gallery, education, and public spaces, enabling the museum to better showcase more of its expanded permanent collection. While the museum is temporarily closed for construction, from June 3, 2013 to early 2016, SFMOMA will be “on the go” with an extensive array of off-site programming across the Bay Area, including collaborative and traveling museum exhibitions, major outdoor projects and commissioned installations, and new education initiatives.

Visit our Web site at www.sfmoma.org or call 415.357.4000 for more information.

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