SFMOMA Shorts: YouTube, Museums, and You!

How do museums use their YouTube channels? What works? What doesn't? We investigated how museums are sharing content on this influential platform and used our findings to overhaul SFMOMA's YouTube presence. Check out SFMOMA Shorts to watch amazing stories about modern and contemporary art and artists, created specifically for YouTube audiences.

Projects + Perspectives

Find out more about the people and stories that make up SFMOMA. We love what we do and want to share it with you!