Jennifer Sonderby

Jennifer Sonderby

Jennifer Sonderby; photo: Don Ross

Jennifer Sonderby, Design Director, leads the SFMOMA Design Studio, providing creative leadership and strategic direction to SFMOMA’s visual brand. Her team is responsible for the design of the museum’s new visual identity — implementing it throughout every facet of the visitor’s experience. Her work is included in the San Francisco Museum of Modern Art’s Architecture + Design permanent collection.