Local Company Joins with Museum for New Coffee Bar in Expanded Building
SAN FRANCISCO—The San Francisco Museum of Modern Art (SFMOMA) is pleased to announce a new partnership with the independent, San Francisco–based coffee company Sightglass. Operating a new coffee bar on the third floor of the museum when it reopens in spring 2016, Sightglass will offer visitors a selection of artfully handcrafted coffee beverages and pastries, as well as a space in which to reflect and connect adjacent to SFMOMA’s new Photography Interpretive Center, a part of the John and Lisa Pritzker Center for Photography.
“We are delighted to partner with Sightglass on the new coffee bar,” said Janet Alberti, SFMOMA deputy museum director, administration and finance. “We appreciate the company’s deep attention to detail and high level of quality, whether in attaining the perfect roast, nurturing relationships with its growers, or the sensory experience associated with enjoying the perfect cup of coffee. Adjacent to our new Photography Interpretive Center, the coffee bar will offer a wonderful complement to the museum experience.”
Sightglass co-owners, brothers Justin and Jerad Morrison, emphasize quality in each phase of the coffee production process. To further the excellence and integrity of the coffee they offer the San Francisco community, the Morrisons maintain close relationships with the producers of their coffees, traveling to locations throughout the world, including Central and South America, East Africa, and the Pacific Islands, each year to source only exceptional, fresh-crop coffees. They believe that the story behind the coffee—where it was grown, how it was processed, and who handled it along the way—provides a powerful link from the cup to the wider world.
“We couldn’t be more elated to partner with and participate in the remarkable expansion of one of San Francisco’s most iconic arts institutions,” said Jerad Morrison. “All of us at Sightglass are overjoyed for the opportunity to share our craft at SFMOMA, and contribute to the greater experience that the museum will offer its guests.”
Founded in 2009, Sightglass currently operates two coffee bars and roasteries in the Mission and SoMa neighborhoods of San Francisco, and a coffee booth on Saturday at the San Francisco Farmers Market at the historic Ferry Building.
Press images available upon request.