Thank you for considering booking a private group tour to SFMOMA! If you don’t see your question below, please reach out to groups@sfmoma.org or call 415.357.4197 for assistance.
Please complete the Private Tour Request Form to request a private tour.
Online booking for a private tour is a request. An email will be sent when guide availability is confirmed, and payment is due within three business days. Once payment has been processed, your order is complete.
Group discount rates apply to 10 or more paying guests for general admission only.
No. There is a $250 guide fee plus the cost of general admission tickets.
SFMOMA members may use their free admission benefits when booking or participating in a private tour. Member details must be provided prior to payment.
On your registration form, please list the names and membership numbers of the SFMOMA members who will be participating in your private tour.
Museum admission is free for all visitors 18 and younger. This applies to tours as well.
Tours are one hour in length. Groups may enter the museum prior to the tour’s start time and are welcome to stay in the museum until closing.
Your private tour has a reserved start time. Please allow at least 30 minutes before your reserved time to check in and pick up tickets so you are ready to enter the galleries at your reserved time.
The group leader is responsible for ticket pickup and distribution at Ticketing on Floor 2. We are unable to hold tickets for late arrivals.
Your tour guide may have to provide an abbreviated tour if you arrive late.
If you arrive more than 30 minutes late, we cannot guarantee we can provide your private guided tour and you forfeit the cost of the tour.
Tours are neither refundable nor exchangeable and must be fully paid within three business days after availability is confirmed. You may add tickets based on availability no later than 14 days before your tour date.
SFMOMA private tour guides are professional art historians.
Our goal is to make your group feel closer to the artists and artworks featured in the exhibition.
Please note only SFMOMA staff are authorized to speak to groups and provide tours. Outside lectures and tour groups are not allowed.
All tours are conducted in English. Some SFMOMA tour guides are fluent in other languages and may be scheduled pending availability.
All tours that occur during museum hours will use assistive listening devices and induction loops.
Please note that our tours involve extensive walking, standing, and moving between floors. Cane chairs and wheelchairs are available on a first-come, first-served basis. If anyone in your group requires additional accessibility support, please let us know on your registration form, contact us at groups@sfmoma.org, or call 415.357.4197.
Learn more about accessibility at SFMOMA.
Please contact Group Sales to book a private tour with less than three weeks’ notice. Late requests are accommodated pending availability, and an additional nonrefundable service fee will be collected. Full tour payment is required before your tour date.